
The steamed bun by Li JUN
Traditional Chinese flour-based staple food is indispensable in people’s daily diet and is most attractive and appealing to the consumers. Most of the consumers’ demands lie in the traditional Chinese staple food such as mantou and baozi. However, with the change of times, the taste of traditional steaming products is to some extent unable to meet the needs of many young people.
Therefore, we have attached great importance to the development of new products to accomodate the different dietary habits and varying taste of consumers. From a few types in the beginning to the present nearly 100 types of products, we have constantly pursued product innovation and have updated and released dozens of featured products every year, providing the mass consumers with a diverse range of flour-based food.
In order to meet the different consumer needs, we have designed and developed hundreds of product portfolios to adapt to different consumption scenarios. Behind the development of all these products, we always regard the consumers’ preferences as one of the criteria in measuring the success of a product. «Vegetable and mushroom bun» is a product we have developed based on the needs of consumers. The vegetable filling is green in color and crisp in taste, and is deeply loved by the vast consumers.
Morever, sensory evaluation is a crucial step in our production. We have always pursued sensory unification of the products, that is, every product we produce must be as perfect as possible in terms of «color, fragrance, taste, shape and texture». In other words, a perfect or qualiuniform steaming product must be somehow shiny, bright, plump, and free of blisters or stiffness. In terms of internal texture, the pores should be uniforme and dense; in terms of hand feel, it should be somehow resilient to press; in terms of taste, it should be soft but to some extent strong, and has strong malty flavor
Vice President of Zhongyin Babi Food Co., Ltd.